The Diagnosis
Your business does not have a capability problem,
It has a narrative, alignment and Storytelling problem

Revenue Leakage
Great products lose deals because the value is not understood fast enough.
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Talent Drain
Employees disengage when they cannot see the story they are building.
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Vanishing Margins
Different teams tell different stories, creating friction, delays and lost momentum.

What We Fix
From cacophony to clarity.
We rebuild how your business is understood — internally first, externally always
Real Work. Real Shifts.
Three brands. Three unique challenges. One approach: uncover the real story and build around it.
ITC FiloBev
Packaging was being treated as invisible, not as part of the food trust experience. TBSS built “The Curious” to shift attention from ingredients alone to what comes in contact with food, using a 5-phase journey from awareness to advocacy.
Maranello
The product looked premium, but the brand had no emotional territory to own. TBSS turned bold design into a belief system and transformed the brand from feature-led communication into a cultural statement of individuality.
Young Indians
Disability narratives were often framed through sympathy instead of dignity. TBSS built Main Bhi Hoon as a community-powered storytelling movement that reached 15M+ people and reframed inclusion as belonging, not charity.
PROGRAM PATHWAY
Where does your, story need to work?
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Leadership narrative
Who it's for:
Founders, CXOs, and senior leaders who are the voice of the business — and need that voice to be precise, consistent, and strategically powerful.
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Leadership Narrative Programs
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Sales Narrative Programs
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Founder & CXO Communication Programs
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Internal Alignment Programs
HOW WE WORK
Three connected systems. One lasting impact.
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Capability Building Through Programs
Turn storytelling into a leadership skill.
We build the skills and confidence your leaders. and teams need to communicate with clarity, influence and impact.
What's inside:
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Leadership Storytelling Programs
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Sales & Pitch Storytelling
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Presentation & Communication Skills
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Custom Workshops & Coaching
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Communication System
Make stories part of everyday business.
We embed storytelling into your communication systems so the right stories are consistently shared and strengthened.
What's inside:
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Communication Frameworks
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Internal Communication Systems
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Story Libraries & Content Systems
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Employee Advocacy Programs
PROGRAM PATHWAY
Where does your, story need to work?
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Leadership narrative
Who it's for:
Founders, CXOs, and senior leaders who are the voice of the business — and need that voice to be precise, consistent, and strategically powerful.
What's inside:
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Organisational Narrative Architecture
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Brand Messaging Playbook
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Internal Alignment Programs
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Cross-functional Communication Frameworks
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Organisational narrative
Who it's for:
CHROs, CMOs, and Strategy Heads building a story that works across functions, geographies, and leadership levels — not just at the top.
What's inside:
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Organisational Narrative Architecture
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Internal Alignment Programs
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Brand Messaging Playbook
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Cross-functional Communication Frameworks
Who This Is For
Built for the leaders who are scaling.

Startups
Compressing a complex thesis into a sentence investors repeat

Growth-Stage
Outpacing expansion without losing the founder's voice along the way

Large Corporates
Strong brands, scattered stories — finding the spine again
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Family Businesses
Translating legacy into a vocabulary that resonates with new markets
Our partners
Trusted by leading institutions
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In Their Words
Letters from the field
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Kripi blends creativity and strategy to help founders craft powerful narratives, communicate with clarity, build trust, and drive meaningful business growth

National Association of Software and Service Companies
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Kripi delivered an insightful pitching and public speaking session, empowering 70+ startups with practical investor strategies and earning overwhelmingly positive feedback

Arunodaya Bajpai
Chief Operating Officer, IIM Lucknow
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What made this session special was not just the knowledge shared, but the patience, dedication, and genuine effort she put into helping every single startup. From interactive activities and worksheets to personally reviewing our work and guiding us with thoughtful feedback—every moment felt valuable.
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S. Teena Tandon
Startup Acceleration Consultant RISE – Jhansi
Transforming communication into measurable outcomes

Type of Engagement
Founder Communication & Narrative Program
Audience
Startup founders and early-stage entrepreneurs across India's most influential tech and innovation ecosystem.
What We Did
Designed and delivered a business storytelling and narrative program for founders navigating investor conversations, market positioning, and high-stakes communication moments.
The Result
Founders left with a sharper, more precise story — one that works in a pitch room, on a stage, and in a one-on-one with a potential partner.
The Final Question
how much growth is being lost to misalignment ?
If the way you would say it is not the way it is being said — that is the gap we close
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+91 9625692697
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